WBEA Events Calendar

Super Session: E-Marketing for the New Economy

August 19, 2011

Join us in this Super Session to learn how to sustain your E-Newsletter, to understand the essentials of social networking, and to answer the new-age question: to blog or not to blog?

Event Details

Event Time:
09:00 AM - 01:00 PM
Event Location:
Chevron BAX Auditorium
4800 Fournace Place
Houston, TX 77401




Regay Hildreth is the founder of RMH Marketing & Media,L.L.C. In 1998, Regay began her career in a management development program at Consolidated Graphics. After seeing the success her father achieved in various turf companies through appropriate placed advertising, the possibility of being in radio peaked her interest. Shortly thereafter, she was hired as an assistant at KTRH. Within a year, she became a sales account executive. She was able to find an advertising avenue for the company, no matter how large or small the budget. She was consistently ranked among the top sales account executives in the company of 80+ sellers due to her hard work & drive. Working her way through the ranks, Regay's final position of local sales manager for KTRH (Clear Channel Communications) would launch her into the final quest that her entrepreneurial spirit longed for . After having experienced multiple sides of the advertising spectrum, she came to the decision that the client side of the business is where her creative skills would make the biggest impact on the industry. RMH Marketing and Media would not only fulfill a truly needed entity in the advertising industry, but it would also fulfill a need for Regay and her clients to be successful partners through quality advertising. Regay has  a Bachelors of Business Administration in marketing & a concentration in Spanish from the University of Texas McComb’s School of Business.
Julie Marie Irvin is an accomplished consultant and presenter specializing in design strategy. She is president and founder of Keystone Resources, an award winning marketing and design agency based in Houston, TexasMs. Irvin has over 15 years of marketing experience. Prior to forming Keystone Resources in 2002, she has held positions as the Strategic Marketing and Training Director for EPT Management Company, a Presentation Specialist for Walt Disney World and an Account Executive for Mix 96.5FM Julie’s contributions and efforts have recently rewarded her with The WBEA Advocate of the Year, WBEA Supplier of the Year and Goldman Sachs 10,000 Small Business Scholar.Ms. Irvin has a BS and BFA from Sam Houston State University.
 Angela Schmeidel Randall
Angela Schmeidel Randall is the president and founder of Normal Modes, a firm based in Houston, Texas that specializes in user experience design and usability testing. Angela has more than 15 years of experience in user interface design, user experience development and usability testing with complex, data-driven websites and applications. Since founding Normal Modes in 2009, Angela has worked on numerous user experience design and usability testing projects for applications ranging from electronic healthcare records to oil trading platforms to ecommerce systems for commercial and government use. Angela holds a bachelor’s degree from the University of St. Thomas, and a master’s degree from Rice University.




$40 for WBEA members

$50 for non-members

*Continental Breakfast and Lunch provided by Chevron and Workshop material included


Scholarships for WBEA Educational Encounters are available through Port of Houston Authority. Click For More Information and to Apply: SCHOLARSHIPS

Registration closes August 17 at 12:00 p.m.
There is no provision for same day registration.


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