Join WBEA Friday, July 17, 2009 and learn how to choose the best marketing strategy to communicate to your audience. Every business, large or small, wants and needs to achieve the greatest impact from their marketing efforts by assuring their target audience is being reached, the correct vehicle is being used, and the biggest “bang for the buck” is attained.

SPEAKER: 
Christina Hawkins, GlobalSpex Web Development LLC

OBJECTIVES:

• Learn the importance of developing a strong marketing strategy.
• Understand your customer’s objectives and challenges and communicate how your idea/product/service links to their needs.
• Strategically design the most effective way to reach your customers using various methods.
• Get the most from online marketing, print marketing and social media to communicate/network with your customer.
• Recognize the effectiveness and pitfalls of e-mail marketing.
• Identify the value and expected outcomes of engaging in blogs.

FEES:
Member:  $25
Non-member:  $30

All Educational Encounters will be held at Chevron BAX Auditorium located at 4800 Fournace. 
Please enter through Gate 4 on South Rice.

You must register by NOON Thursday, July 16, 2009.
There is no provision for same day registration.

Sponsored by:

Thank you to:

Corporate Sponsor
Chevron Supply Diversity Program
 
Program Planner
Bocci Engineering

Speaker
Global Spex